More Than a Marketing Firm
We’re your sales coach, operations optimizer, and industry influencer.
Unlock Your Potential.
Focused exclusively on the beauty and wellness industries, Influence Consulting is the key to unlocking your company’s unseen potential. For almost a decade, we’ve served beauty and wellness professionals—we know your audience and all the nuances that come with marketing to them
We’re experts on B2B and B2C strategic partnerships, industry insights, product sales structure evaluations, marketing plan audits, and customized initiatives to achieve your unique skin care, beauty, and wellness business goals.
Think Outside The Box.
We’re experts on B2B and B2C strategic partnerships, industry insights, product sales structure evaluations, marketing plan audits, and customized initiatives to achieve your unique skin care, beauty, and wellness business goals.
Get Your Share.
According to a report by The NPD Group, consumers with an annual household income of over $100,000 spent nearly $9 billion on beauty products in the first half of 2022,. That marks an increase of 14% year over year, with Gen X and millennials leading spending
No Boundaries.
The beauty industry has no boundaries and is growing faster than ever before. The Bureau of Labor Statistics states that esthetician jobs are expected to grow by 29% from 2020 to 2030, which is much faster than average for all jobs. Esthetic schools around the country have seen increased student enrollment. And consumer spending on beauty services and products continue to increase exponentially.
The Process.
We begin every client relationship an in-depth review of your entire customer experience. Then, together, we create a unique strategy to unlock your greatest revenue potential. Our three-part review looks at the three main pillars of your business—marketing, sales and operations.
Let's Do This.
Have a new product, event or initiative? Our team is ready to take it on! At Influence Consulting, we can scale up or down to accommodate your company’s needs. Our team of writers, editors, designers, marketers, and sales professionals have experience in the beauty and wellness industry.
Still not convinced? My Story
Elephant in the Room?
Try starting with a Customer Experience Review. This review will show you areas of opportunity for optimization and initiatives to shrink attrition rates and increase customer acquisition.
The Customer Experience Review includes a full website analysis, product offering analysis and secret shopper evaluation. Once complete (2 weeks) you will receive an overview of findings and list of opportunities for your brand. The report is yours to keep and all considerations and findings will be confidential.